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No
two
homes
are
alike,
which
is
why
pricing
a
home
for
sale
can
be
so
challenging.
You
may
have
an
idea
of
what
your
home
is
worth
on
the
open
market,
but
in
order
to
sell
it,
you’ll
have
to
support
your
price
to
buyers
with
comparables
–
other
similar
nearby
homes
that
have
sold
recently
or
are
currently
for
sale.
To
help
determine
the
right
asking
price
for
your
home,
your
real
estate
professional
will
prepare
a
comparative
or
comparable
market
analysis,
or
CMA.
The
CMA
is a
professional
report
that
real
estate
agents
give
to
their
clients.
CMAs
are
generated
by a
computer
program
from
your
agent’s
multiple
listing
service,
(MLS).
The
MLS
is
available
to
members
only,
and
they
pay
a
fee
to
get
access
to
the
service’s
public
and
proprietary
data,
including
tax
information,
sold
transactions,
and
listings
input
by
all
cooperating
MLS
members.
Your
agent
puts
search
perimeters
into
the
CMA
program
for
homes
for
sale
or
those
that
have
recently
sold
that
are
most
similar
to
your
home.
This
information
is
sorted
according
to
fields
of
information
such
as
neighborhood
or
zip
code,
number
of
bedrooms,
number
of
baths,
age
of
the
home,
square
footage,
price
range,
sold
dates
within
3-6
months,
and
other
data.
The
program
then
creates
a
report
that
tells
the
agent
which
homes
most
similar
to
yours
have
sold
recently
and
which
homes
are
for
sale.
The
CMA
is
an
analysis
based
on
the
most
current
information.
It
provides
unbiased
empirical
evidence
of
the
latest
market
conditions
as
they
relate
to
your
home.
You
can
clearly
see
a
snapshot
of
the
market
in
the
CMA
–
that
prices
are
going
up
or
down,
and
what
buyers
are
willing
to
pay
right
now.
As a
pricing
tool,
the
CMA
has
some
limitations.
For
example,
it
can’t
tell
you
why
some
homes
sell
above
or
below
the
market
average.
While
one
home
sold
for
$130
per
square
foot,
another
home
on
the
same
block
sold
for
$120
per
square
foot
-
the
same
week!
What
made
the
difference?
There
are
features
about
any
home
that
can’t
be
quantified
by a
CMA,
but
you
can
read
through
each
listing
in
the
report
for
clues
for
why
a
home
sold
for
more
or
less
than
the
market
average.
Between
identical
homes,
one
property
may
simply
offer
better
drive-up
appeal
or
is
in
better
condition.
Clutter,
dirt,
overcrowded
closets,
pet
odors
or
too
much
furniture
can
overwhelm
buyers
and
cause
them
to
view
a
property
negatively,
which
will
influence
the
price
they’re
willing
to
pay.
To
avoid
this,
be
sure
you
are staging
your
home
to
sell by
simplifying
your
space.
You
can
sometimes
tell
from
pictures
on
the
CMA
if
conditions
made
a
difference
in a
home’s
selling
price.
Also,
buyer
and
seller
motivation
can’t
be
quantified.
You
don’t
know
why
a
seller
agreed
to
take
less
for
their
home
or
why
a
buyer
paid
more
for
another
home.
Family
problems,
corporate
relocations
and
other
reasons
all
play
a
role.
What
you
can
learn
from
the
CMA
is
how
long
the
home
took
to
sell.
If
it
was
quick,
the
seller
was
highly
motivated.
For
these
reasons,
your
real
estate
professional
may
suggest
that
you
disregard
the
highest
and
lowest
sales
price
in a
CMA
before
choosing
your
listing
price.
As
you’ve
lived
in
your
home,
you’ve
made
repairs
and
improvements
that
only
you
know
about.
Your
real
estate
professional
can
help
you
look
at
these
costs
realistically.
While
a
home
with
a
new
roof
is
certainly
worth
more
than
a
home
that
needs
a
new
roof,
you
may
not
get
100%
of
your
investment
back
in
your
sales
price.
What
a
new
roof
can
do,
however,
is
make
your
home
more
attractive
to
buyers,
and
more
likely
to
attract
offers.
Your
real
estate
professional
will
suggest
a
pricing
strategy
for
you
based
on
the
CMA,
but
the
asking
price
will
be
up
to
you.
You
have
to
consider
your
home’s
condition
and
your
motivation
as
well
as
local
market
trends.
Remember,
comparables
are
your
home’s
competition
–
the
homes
you
use
to
compare
to
yours
are
the
same
homes
buyers
will
use
for
comparison
as
they
shop
for
a
home.
They’ll
choose
the
home
that
best
suits
their
needs
and
what
they
perceive
to
be
the
best
value
in
price,
location,
and
condition.
Contact
Me
I can help you with every
aspect of buying or selling your home because I’m
experienced, because I am a Better Homes and Gardens
Rand Realty Real Estate Professional . . .and because I
care.
As
your
Better
Homes
and
Gardens
Rand
Realty
Sales
Professional,
I
will
provide
you
with
the
information
you
need
to
make
an
educated
decision.
The relationship between a home buyer or seller and their agent is based on trust, shared goals and understanding. I strive to continually improve and to do this I listen and take the needs and wants into consideration.
For assistance with any of your real estate needs, please contact me, whether it's to get started on helping you realize your goals and dreams, or just to ask a question - no pressure, no hassle, no obligation - just a friendly conversation. I would welcome the opportunity to make a difference for you. |
