Your
sales
professional
will
give you
advice
and
support.
The
following
best
practices
will
give you
the
upper
hand
over
your
competition.
-
When
your
resources
permit,
choose
to
fix
up
your
home
rather
than
offering
the
buyer
an
allowance
to
do
the
work.
Buyers
will
make
an
offer
sooner
if
the
home
is
enticing.
Many
buyers
cannot
see
the
potential
beyond
the
needed
repair.
-
Offer
a
homeowner's
warranty.
This
is a
plus
for
a
buyer.
It
will
dispel
worry
over
break
downs
and
reduce
your
liability
if
something
goes
wrong
after
closing.
-
Keep
abreast
of
market
changes
while
you
are
listed.
Ask
your
sales
professional
for
a
new
market
analysis
every
30
days.
You
will
be
better
prepared
to
negotiate
an
offer
if
you
are
current
on
market
conditions.
-
Leave
your
home
when
it
is
being
shown.
This
will
allow
the
buyer
to
stay
and
feel
comfortable.
-
Leave
your
utilities
turned
on
if
your
property
is
vacant.
No
buyer
should
ever
have
to
leave
because
it
is
too
hot
or
too
cold.
-
Set
up a
pre-planned
schedule
for
price
reductions
during
the
listing.
The
spacing
of
the
reductions
(from
14-30
days)
should
reflect
your
selling
urgency.
-
When
negotiating,
focus
on
your
bottom
line.
In
the
end,
the
cash
you
walk
away
with
at
closing
is
more
important
than
the
offer
price.
-
Price
your
property
in
line
with
competitive
properties
and
comparative
sold
homes.
Don't
list
too
high
to
see
what
the
market
will
bring.
The
first
14
days
of a
listing
are
the
most
critical.
Don't
squander
them.
-
Listen
to
the
advice
of
your
sales
professional.
Reap
the
benefits
of
your
sales
professional's
experience
since
he/she
works
in
the
market
daily.
